Questions, answered.
Plans, setup, switching, what Autopilot does and how your data is handled. Can't find it? Ask us.
Plans & billing
Is there a free trial?
No. Every plan starts with a full setup built with you, so you are never left with an empty account. On the call we show you the system running in a real business before you decide.
Is there a contract?
No long contract. After go-live, plans run month to month and you can cancel at any time from Settings, Billing in your account. The setup fee is one-off. Pay yearly and you get two months free.
How much does it cost?
Three plans: Take Off £99, Cruise £179 and Megaboost £279 a month, plus a one-off setup of £300, £500 or £800. The price you see is the price you pay. The full comparison is on the pricing page.
What does usage mean?
Texts, calls, bulk emails and, on Take Off, AI replies cost a small amount each time they are sent. They come out of a prepaid wallet in your account that tops itself up, so you only pay for what you actually send. Paid plans include some usage credit every month, and your current rates are always shown in your account.
Do I pay per user?
No. Each plan includes a number of users: 2 on Take Off, 5 on Cruise and unlimited on Megaboost.
Can I change plan later?
Yes. Move up or down from inside your account whenever you like. Your contacts, messages and settings stay where they are.
Which plan should I start with?
Take Off is where most businesses start. Cruise adds Archi answering calls and messages, and Megaboost suits bigger teams. Not sure? Find my plan takes a minute.
Getting started & support
How fast is it up and running?
After the call we agree what to build and when we start. Your account is created on day one of the build, and we go live together once your number, calendar, customers and follow-ups are in place.
Do I get help setting it up?
Yes. Every plan includes a full setup built with you, plus recorded training: 1 hour on Take Off, 2 hours on Cruise and 4 hours on Megaboost. Every plan gets the help centre and email support. More on the onboarding and support page.
Can you build the whole thing for me?
Yes, as a paid project. We start with a call, look at how you work now, show you what we would build and what it costs, and build it around your business if you want to go ahead.
What support do I get once I am running?
The help centre at help.77labs.ai and email support at support@77labs.ai on every plan. Megaboost gets priority support. We do not run a call centre, so we do not promise one.
Can I see it before I sign up?
Yes. Watch the demo on the home page, or book a 20-minute call with Tom.
Switching to Autopilot
Can I bring my existing customers?
Yes. Import your customer list from a spreadsheet on day one, so reminders, review requests and win-back messages have someone to go to straight away.
Can I keep my phone number?
Yes. Forward your existing number to your Autopilot number, so customers keep calling the number they know and every call still lands in Autopilot.
I run more than one business. Does that work?
Yes. Each business gets its own Autopilot account on its own plan, so a customer of one never gets a message meant for the other.
What Autopilot does
Can I manage all my messages in one place?
Yes. Texts, emails, calls, Facebook Messenger, Instagram DMs, website chat and WhatsApp (an add-on, included from Cruise) all land in one inbox.
Will the AI book jobs without me?
Only if you want it to. Archi answers like a pro, gives information, offers times, takes the details and tells you what happened. It does as much as you plan for it, the way you plan it.
Can customers book online?
Yes. Booking pages and a booking widget for your website, synced with Google or Outlook, with automatic reminders before the visit.
Can I send invoices and get paid?
Yes. Invoices and payment links by text and email, card payments through Stripe, and Tap to Pay on supported phones.
Does it ask for Google reviews?
Yes. A review request goes out after every job, and you can read and reply to Google and Facebook reviews from one screen.
Is there a mobile app?
Yes, on every plan. Autopilot runs on the free LeadConnector app for iPhone and Android. See what it does.
Do you run the ads as well?
If you want us to. We run Facebook and Instagram ads as an add-on for any plan, with the direction and budget agreed with you, and every enquiry goes straight into Autopilot.
Your data
Who owns my data?
You do. Your contacts, messages and files are yours, and you can export your contacts at any time.
Is 77Labs registered with the ICO?
Yes. 77Labs is registered with the UK Information Commissioner's Office, and our data processing agreement and privacy policy are on the website.
How are card payments handled?
Through Stripe, connected to your own Stripe account. Card details never pass through 77Labs.
Who can see what inside my account?
You choose. Each user has their own login, and you decide what each person can see and do.
Still have a question?
Email hello@77labs.ai or book a 20-minute call. You will get a straight answer.
See it on your business in 20 minutes.
A video call with Tom, Monday to Saturday, 5pm to 8pm.