8:05, before reception opens
A new-patient enquiry from the website is answered with the price and two slots. Booked and forms sent before the first patient arrives.
77Labs/For dental & private clinics
Keep the diary full: enquiries answered, plans followed up, recalls that actually recall.
Reception is on the phone and the enquiry form is unread. Autopilot answers new-patient enquiries in seconds, books the first appointment, follows up the treatment plan nobody said yes to, and sends the six-month recall with a link to book.
From £99/month · Full setup, built with you · No long contract
A day with Autopilot
What happens while you're working.
13:30, treatment plan day 3
The £650 crown plan from Monday is quiet. A short text asks if they have questions and offers the finance link. They book.
Every Monday morning
Recalls go to everyone due that month with a booking link, and a nudge to anyone three weeks overdue. The hygienist's column fills itself.
8:05New-patient enquiry answered, price and two slots
8:08Booked, medical form sent
13:30Day 3 follow-up on a treatment plan
Day beforeReminder with confirm / reschedule
+6 moRecall with booking link
The platform
The five stages, mapped to dental & clinics.
01
Capture
Website form, Google profile, missed-call text-back and ad leads answered in seconds
02
Follow-up
Treatment plans chased on day 3 and day 14 with finance options, then a call prompt for the treatment coordinator
03
Book & remind
Online booking for new-patient exams and hygiene, reminders with confirm / reschedule, waiting list for cancellations
04
Reviews
Review request the evening after a visit, routed so complaints reach you first
05
Recall
Six-month and hygiene recalls, overdue nudges, lapsed-patient campaigns
Growth playbook
The Dental & clinics Growth Playbook
Five plays that grow an dental & clinics business. All of them already built into Autopilot.
You don't have to build any of this. Every play comes pre-configured in Autopilot, and on the onboarding call we switch it on with you.
01
Answer the new-patient enquiry before the next practice does
People looking for a new dentist contact three practices and go with the one who replies. Reception can't answer a web form while on the phone. Autopilot replies in seconds with the new-patient price, two slots and the medical history form. The patient is booked before anyone else has read their email.
- Instant reply with price and two slots
- Medical history form sent on booking
- Missed-call text-back when reception is busy
02
Follow up the treatment plan
Most unaccepted treatment plans aren't refused, they're forgotten. A text on day 3 asking if they have questions, a finance link on day 14, then a prompt for your treatment coordinator to call. Patients who say "after Christmas" go to Waiting with a date. Acceptance rises without anyone feeling sold to.
- Day 3 and day 14 texts with the finance link
- Call prompt for the treatment coordinator
- "Waiting" stage for "after the holidays"
03
Cut the FTAs
A failed-to-attend on a 40-minute slot is money gone. A reminder the day before with confirm and reschedule buttons catches most of them; a cancellation goes straight to the waiting list. The hygienist's day stays full.
- Reminder with confirm / reschedule the day before
- Waiting list texted on every cancellation
- Morning reminder for the forgetful
04
Reviews that reach you before they reach Google
Ask the evening after the visit. Happy patients go straight to the Google form; anyone less than happy is routed to the practice manager first. More five-star reviews, fewer surprises, and an AI-drafted reply to each one for you to approve.
- Review request the evening after
- Complaints routed to the practice manager first
- AI-drafted reply to every review
05
Recalls that actually recall
A recall letter is a stamp and a hope. A recall text with a booking link is a booking. Autopilot sends the six-month check and hygiene recalls with the patient's preferred clinician's slots, nudges anyone three weeks overdue, and runs a lapsed-patient campaign for those over a year. The diary fills from the list you already have.
- Six-month and hygiene recalls with booking link
- Overdue nudge at three weeks
- Lapsed-patient campaign at 12 months
Run the whole playbook without hiring a marketer.
Everything above is included in one flat-price platform. Switch it on yourself with the help centre, or have us build it for you.
Who it's for
Questions from dental & clinics
Does it replace our practice management software?
No. Your clinical records stay where they are. Autopilot handles the enquiry, follow-up, reminders, reviews and recalls, and can be connected to your PMS calendar or run alongside it.
Is patient messaging secure and GDPR-compliant?
Messages are consented, templated and logged against the patient. 77Labs is ICO-registered and we give you a sensible template set; your practice remains the data controller.
Can it handle NHS and private patients differently?
Yes. Tag patients and the recalls, prices and follow-ups adapt.
What about emergencies and toothache calls?
The text-back asks if it's urgent and offers the emergency slot; on plans with Archi, the AI answers the call and books it.
We're a physio or private clinic, not a dentist. Does this fit?
Yes. The same stages apply: enquiry, booking, follow-up on a treatment course, reminders, reviews and recall. The templates are adjusted on the onboarding call.
Who it's for
Made for dental & clinics
- Instant replies to new-patient enquiries
- Treatment plan follow-up with finance links
- Reminders with confirm / reschedule and a waiting list
- Reviews routed to the practice manager first
- Six-month recalls with booking links
Who it's for
Built for your trade
Same platform, tuned to the way your trade sells.
See it set up for dental & clinics.
Answer 9 quick questions and get the plan that fits. No form, no sales call unless you want one.