Start the journey
77Labs/For spas & aesthetics

Consultations booked. Reminders that stick. Top-ups on time, every time.

An aesthetics enquiry is a nervous person who wants a quick, confident answer. Autopilot replies in seconds, books the consultation, takes the deposit, sends the aftercare, and reminds every client when their treatment is due again.

From £99/month · Full setup, built with you · No long contract
A day with Autopilot

What happens while you're working.

20:15, after the clinic closes

An ad enquiry lands from a nervous first-timer. Autopilot reassures, offers two consultation slots and sends the medical history form. Booked by 20:19.

9:00, treatment day

Reminder went last night with the pre-treatment do's and don'ts. The client arrives on time, forms done, no last-minute questions at the desk.

14

14 weeks later

Hannah gets a text: "your anti-wrinkle top-up is due around now". She books from the link. Your retention rate stops depending on memory.

20:15Ad enquiry answered, consultation offered
20:19Booked, deposit and medical form sent
Day beforeReminder with pre-treatment advice
Evening afterAftercare text and review request
+14 wkTop-up reminder with booking link
The platform

The five stages, mapped to spas & aesthetics.

01

Capture

Facebook and Instagram ad leads, website form, DMs and missed calls, all answered in seconds

02

Consult & deposit

Consultation booking per practitioner, deposits, medical history forms sent automatically

03

Remind & prepare

Reminder the day before with pre-treatment advice, confirm or reschedule

04

Aftercare & reviews

Aftercare text the same evening, review request two days later

05

Top-ups

Treatment-specific reminders at 12 to 16 weeks, lapsed-client offers, seasonal campaigns

Growth playbook

The Spas & aesthetics Growth Playbook

Five plays that grow an spas & aesthetics business. All of them already built into Autopilot.

You don't have to build any of this. Every play comes pre-configured in Autopilot, and on the onboarding call we switch it on with you.

01

Answer the ad enquiry in seconds

Aesthetics ads produce enquiries at 9pm from people who are half-decided and slightly scared. If the reply comes tomorrow, they've talked themselves out of it. Autopilot answers instantly, in your tone, offers a free consultation with two slots, and sends the form. The deposit makes it real.

  • Instant reply to ad and DM enquiries
  • Free consultation with two slots in the first message
  • Deposit and medical form sent on booking
02

Convert the consultation

A consultation that ends with "I'll think about it" needs a follow-up, not a shrug. Autopilot sends a thank-you the same evening with the practitioner's notes and the price, a gentle check-in on day 3, and an offer to book the treatment on day 10. The practitioner stays warm; the system does the chasing.

  • Same-evening thank-you with the plan and price
  • Day 3 check-in, day 10 booking offer
  • Finance or package line if you offer one
03

Prepare them, then look after them

The reminder the day before carries the pre-treatment advice (no alcohol, no blood thinners, arrive without make-up). The aftercare text goes the same evening with what to expect and when to call. Fewer questions at the desk, fewer worried messages at midnight, better results.

  • Pre-treatment advice in the reminder
  • Aftercare text the same evening
  • Follow-up check at day 7 for injectables
04

Reviews without the awkward ask

Two days after treatment, when the swelling is gone and they're happy, the review request goes out with a direct link to Google. Nobody at reception has to ask. Reviews are the only thing a nervous first-timer trusts more than your before-and-afters.

  • Review request at day 2, direct Google link
  • Unhappy feedback routed to the practitioner first
  • AI-drafted reply to every review
05

Top-ups on time, every time

Anti-wrinkle at 12 to 16 weeks, filler at 9 to 12 months, skin treatments as a course. Set the interval per treatment and Autopilot reminds the client when it's due, with the practitioner's slots. Clients who lapse get a "we miss you" offer. Retention becomes a setting, not a hope.

  • Treatment-specific top-up reminders
  • Course reminders for skin treatment packages
  • Lapsed-client offer at six months, seasonal campaigns

Run the whole playbook without hiring a marketer.

Everything above is included in one flat-price platform. Switch it on yourself with the help centre, or have us build it for you.

Who it's for

Questions from spas & aesthetics

Can it send medical history and consent forms?

Yes. Forms are sent on booking and the answers are stored against the client. Your practitioner reviews them before the appointment.

Is the messaging compliant with advertising rules?

The templates are yours to approve, and we build them to avoid prescription-only medicine names in promotions. Your clinic is responsible for the wording; we give you a sensible starting point.

Does it work with Instagram and Facebook ads?

Yes. Lead ads land straight in the pipeline and are answered in seconds. Meta Ads Management is available as a separate service if you want us to run them.

Can clients pay deposits and buy courses?

Yes. Deposits at booking, full payment or course packages by card link, all recorded on the client.

We have three practitioners. Does each get a diary?

Yes. Each practitioner has a calendar, their own treatments and durations, and clients can choose or take first available.

Who it's for

Made for spas & aesthetics

  • Instant replies to ad and DM enquiries
  • Consultation booking with deposits and medical forms
  • Pre-treatment advice and aftercare texts
  • Consult-to-treatment follow-up
  • Treatment-specific top-up reminders

See it set up for spas & aesthetics.

Answer 9 quick questions and get the plan that fits. No form, no sales call unless you want one.