Start the journey
77Labs/For salons & barbers

Booked from Instagram. Reminded the day before. Rebooked when the roots are due.

Your hands are in someone's hair; you can't pick up the phone or answer the DM. Autopilot books from your link, texts the reminder, fills a cancelled slot from the waiting list, asks for the review, and brings clients back on the schedule their hair actually needs.

From £99/month · Full setup, built with you · No long contract
A day with Autopilot

What happens while you're working.

9:05, first client in the chair

An Instagram DM asks for an appointment. Autopilot replies with two slots, books the one she picks, and takes the deposit. You didn't touch your phone.

12:10, a cancellation

Thursday 15:00 is suddenly free. A text goes to the waiting list; the slot is filled in eleven minutes.

6 weeks later

Sophie gets a text: "roots due? Jess has Tuesday or Saturday". She taps, she's booked. Your rebook rate goes up without a word from you.

9:05Instagram DM answered, two slots offered
9:07Booked, deposit taken
12:10Cancellation filled from the waiting list
18:00Reminders for tomorrow go out
+6 wkRebook text when the roots are due
The platform

The five stages, mapped to salons & barbers.

01

Capture

Booking link in your Instagram bio and Google profile, DMs and missed calls answered automatically

02

Book & deposit

Online calendar per stylist, deposits for colour and new clients, waiting list for cancellations

03

Remind

Text the day before, confirm-or-reschedule button, no-shows cut

04

Reviews

Review request the evening after, with a photo of the finished look if they've shared one

05

Rebook

Rebook text at 3, 6 or 8 weeks by service, birthday offers, lapsed-client campaigns

Growth playbook

The Salons & barbers Growth Playbook

Five plays that grow an salons & barbers business. All of them already built into Autopilot.

You don't have to build any of this. Every play comes pre-configured in Autopilot, and on the onboarding call we switch it on with you.

01

Book from the bio, not the DMs

Half your bookings start as an Instagram DM you answer at 10pm. Put the booking link in the bio and let Autopilot answer the DMs that still come: two slots, a deposit, done. New clients book a colour consult without a single back-and-forth. You keep your evenings.

  • Booking link in Instagram bio and Google profile
  • DMs and missed calls answered with two slots
  • Deposits for colour and first visits
02

Kill the no-show

A no-show on a three-hour colour is a lost afternoon. A text the day before with "confirm" or "reschedule" buttons catches most of them while there's still time to refill the slot. Add a deposit for new clients and long appointments and the no-show rate falls off a cliff.

  • Reminder the day before with confirm / reschedule
  • Deposits on long appointments and new clients
  • Second reminder on the morning for the forgetful
03

Fill cancellations from the waiting list

Someone always wants an earlier slot. When a client cancels, Autopilot texts the waiting list for that stylist and that service; first to tap gets it. A cancelled Thursday 15:00 is refilled before you've swept the floor.

  • Waiting list per stylist and service
  • Cancellation text goes out automatically
  • First to tap wins the slot
04

Reviews with the mirror selfie

Clients love their hair most on the walk home. The review request goes that evening with a direct link to Google, and a nudge to tag you in the photo. Reviews and tagged photos are what fill a new stylist's column.

  • Review request the evening of the appointment
  • Ask for the tag, repost on autopilot
  • Unhappy feedback routed to you first
05

Rebook on the hair's schedule

Roots at six weeks, a fade at three, a treatment at eight. Set the interval per service and Autopilot texts the client when it's due, with their stylist's next slots. Clients who drift past twelve weeks get a "we miss you" offer. Rebooking stops depending on whether you remembered to ask at the till.

  • Rebook text by service interval, with the stylist's slots
  • Lapsed-client campaign at 12 weeks
  • Birthday message with a small treat

Run the whole playbook without hiring a marketer.

Everything above is included in one flat-price platform. Switch it on yourself with the help centre, or have us build it for you.

Who it's for

Questions from salons & barbers

Can each stylist have their own calendar?

Yes. Each stylist or barber has a calendar, their own services and durations, and clients can pick a person or the first available.

Does it take deposits?

Yes. Set a deposit per service or for new clients; it's taken by card at booking and shown on the appointment.

Will it reply to my Instagram DMs?

Yes. Instagram and Facebook messages land in the same inbox as texts, and the booking replies work the same way. WhatsApp is available as an add-on.

I already have a salon booking app. Why change?

Most booking apps book. Autopilot books and brings people back: rebook texts by service, waiting lists, reviews, lapsed-client campaigns. Import your client list and keep your prices as they are.

Is it too much for a one-chair barber?

No. Take Off covers booking, reminders, rebook texts and reviews, set up with you. Start with the basics switched on and add more when the chair is full.

Who it's for

Made for salons & barbers

  • Booking from Instagram, Google and DMs
  • Per-stylist calendars with deposits
  • Reminders with confirm / reschedule
  • Waiting list that refills cancellations
  • Rebook texts by service interval

See it set up for salons & barbers.

Answer 9 quick questions and get the plan that fits. No form, no sales call unless you want one.